WordPress SEO by Yoast is an SEO suite for your WordPress Installation.
I’ve been using Yoast’s SEO Plugin on all websites I’ve made. It’s impressive Page Analysis tools allow me to write more relevant content.
Yoast is the highly informative website of SEO Specialist Joost de Valk. Since I began using this plugin, the ‘Yoast’ marque gives me a feeling of superior quality and knowledge.
Yoast’s Green Lighting
The above image is the fabled Yoast ‘Green Light’. It means your page has the maximum SEO impact.
Attaining this Green Light often means rewriting or re-wording your content. The Yoast SEO Plugin will watch, and advise you on the best choices for your content.
The Google Description
A ‘WordPress SEO by Yoast’ metabox sits on the post editing page. The General tab concerns how your website appears in Search Results. To begin analysing your content for this, you must first define a ‘Focus Keyword’.
The Focus Keyword of your article is a keyword that gives your post ‘context’. The keyword for this article is ‘Yoast’, and it allows the reader to immediately know which plugin I’m reviewing. It’s apparent, by the search listing what this article is about.
It’s clear that I’ve used the Focus Keyword where advised. This allows people to know exactly what my article is about.
You may decide to re-word any of the options to best represent the content contained within.
Reword the heading if your ‘chars left’ value shows a minus. Try to stay within the character limit, so no part of the article’s context is hidden by ellipses. (…)
Yoast’s Page Analysis Tab
The Yoast Page Analysis tab is really where the magic happens.
Not all of criteria here will be immediately relevant to your page. However, every effort should be made to get a ‘Green Light’.
Above, you can see, I need to work on my readability.
The Flesch Score needs improvement.
The Flesch score concerns sentence size. it’s better to have less words per sentence.
This doesn’t mean just unnecessarily punctuating, but rather writing your sentences to be more concise in their representative structure. Say more, with less words.
Sometimes, it’s best to really analyse what you want to say in each sentence/paragraph.
Consider your audience against the below table to gauge your score.
These guidelines want you to really look at your content, and suggests methods for improvement. Using the keyword regularly, adding properly marked images, outbound links, word limit; all contribute to a higher SEO impact.
So, reaching the end of this article, it’s now become my job to review and improve. Back to the top…
WordPress SEO by Yoast.
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